India has a burgeoning automotive manufacturing industry, which has managed to thrive even against the odds of recent catastrophes like inflation, interest rate hikes and rising raw material costs, among others. Achieving this mammoth milestone of projecting self-sustenance at such crucial junctures has helped establish its potential and along with it, the need for promoting cost-effective techniques throughout the domestic industry.
With the current requirement for cost-effective techniques and advanced technologies in the automotive manufacturing industry across India, the 2-day event of Advanced Automotive Manufacturing India 2012 summit, scheduled to take place on June 28–29, 2012, will add further boost to the industry. This industry-led event will cover the latest innovations for Advanced Automotive Manufacturing in the region and is organised by IQPC.
India’s automotive manufacturing industry has witnessed a boom in the past decade, with international manufacturers and automotive parts suppliers setting up shop in the country’s three main manufacturing hubs of Chennai, Pune and Gurgaon. According to Priya Jethwa, marketing manager at IQPC Dubai, “As labour is relatively cheap in India, manufacturers have only just begun to consider implementing automation and robotic solutions in their plants to improve cost competitiveness and to improve flexibility and scalability of their plants to meet the increasingly versatile needs and demands of consumers.”
Overcoming hurdles to pursue growth
Key speakers at the Advanced Automotive Manufacturing India summit would include some of the foremost industry leaders such as Rajeev Kapoor, president and CEO at FIAT, Raju B Ketkale, vice president of Toyota Kirloskar, Markus Venitz, general manager at BMW, Anil Jangale- Head of MAPS at Mahindra, Narayanan T, vice president at Daimler and Pankaj Chandak, assistant vice president at FIAT.
The purpose of this event is to present an overview of the automotive industry today and highlight challenges facing the industry and help sectoral players understand the new challenges such as globalisation, individualisation and digitalisation and increasing competition that are constantly changing the dynamics of the industry.
Priyanka Roy Chowdhury